Road safety researchers at Nottingham Trent University have produced a thought-provoking educational film aimed at understanding why motorcyclists crash. Called Mental Models Intervention – Motorcyclists, the film looks at the reasons why bike riders are involved in a disproportionally high number of crashes on our roads, and offers suggestions for reducing them. It looks at...
"University film lifts lid on why bikers crash"More...
TRANSPORT FOR LONDON has launched a major road safety campaign to protect motorcyclists by asking car, van and lorry drivers to ‘take another look’ for them before manoeuvring. The campaign comes on the back of research that found many drivers think motorcyclists ‘come out of nowhere’ when they are driving through London, when in fact...
"Take another look to save a life"More...
Four years ago, MAG launched the initial Welcoming Roads manifesto hoping to provoke serious debate about evidence-based road safety policy. The response? Near silence, as Vision Zero's ideological approach dominated the conversation. So we've gone back to the drawing board - not to give up, but to build something far more comprehensive. The result is...
"MAG Launches Expanded “Welcoming Roads” Framework"More...
National Highways is leading a new campaign to boost motorway safety by reminding all young road users of the dangers of riding and driving around heavy goods vehicles (HGVs) Data shows that road users under 30 years old account for a quarter of all car and van drivers killed or seriously injured in collisions involving...
"Warning for riders near HGVs"More...
All motorcyclists – whether on motorbikes, scooters or mopeds – are being encouraged to learn more about basic first aid in a new drive to improve public awareness of life-saving CPR techniques. CPR – cardiopulmonary resuscitation – is a proven technique to use when someone goes into cardiac shock, most often through a heart attack. It involves...
The THINK! team has relaunched its ‘Drink a Little, Risk a Lot’ campaign to remind young riders that even a small amount of alcohol before jumping on your motorbike, scooter or moped can have serious consequences. Following strong results from the winter 2024 campaign, and to align with a summer peak in drink-driving and riding...
"Drink a Little, Risk a Lot"More...
Tasty advice for gig economy riders Road safety officers from Brighton & Hove City Council, working in conjunction with Sussex Police, were on to pass on some great safety advice to gig economy riders in the city on National Young Rider Day (June 11). The officers chatted informally to dozens of moped, scooter riders and...
"Tasty advice for gig economy riders"More...
The Welsh Government is to trial new road markings in an attempt to reduce serious crashes involving motorcyclists on rural roads across Powys. The markings, called Perceptual Rider Information for Maximising Expertise and Enjoyment – or PRIMEs – are designed to help riders make better decisions when approaching bends. They were developed by Transport Scotland,...
At 2 Wheels London we’re starting to get all revved up for Ride to Work Day - Tuesday, June 10. It’s the annual day when motorbike and scooter riders show the world how convenient powered two-wheeled transport can be. On Ride to Work Day the biking community commutes to work on their bikes, runs errands,...
"Let’s kick Ride to Work Day into gear!"More...
The Easter holiday weekend is with us, the perfect opportunity to get the moped, scooter or motorcycle out and hit the roads. But let’s not push it. The dream of a long and relaxing ride might seem like heaven but it comes with a few challenges to trip us up. If we’re used to 30-minute...
"Don’t ride tired this weekend"More...
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